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Strategy, Budgeting & Growth

Marketing Strategy & Budgeting

Allocate budgets across channels and plan growth experiments.

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0 of 3 lessons published

This course is currently an outline. Lessons will be published here as they're completed.

Module 1 · Planning

  1. Channel budget allocationOutline
  2. Growth experiment frameworkOutline

Module 2 · Forecasting

  1. Unit economics: CAC and LTVOutline

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