Free tools
Interactive marketing tools
Calculators and planners with formulas explained. Everything runs in your browser — free, no sign-up.
Marketing budget calculator
Formula: Budget = expected revenue × marketing % ; channel = budget × channel %
Monthly marketing budget
Enter revenue and %
Illustrative estimate based on the numbers you enter — not a prediction or guarantee of real marketing results.
CPL & CPA calculator
Formula: CPL = ad spend ÷ leads ; CPA = ad spend ÷ conversions
Cost per lead (CPL)
Enter spend and leads
Cost per acquisition (CPA)
Enter spend and conversions
Illustrative estimate based on the numbers you enter — not a prediction or guarantee of real marketing results.
ROAS calculator
Formula: ROAS = revenue from ads ÷ ad spend (e.g. 4 means ₹4 back for every ₹1 spent)
ROAS
Enter revenue and spend
ROAS ignores product, delivery and other costs — use ROI for profitability.
Illustrative estimate based on the numbers you enter — not a prediction or guarantee of real marketing results.
ROI calculator
Formula: ROI % = (revenue − total cost) ÷ total cost × 100
Return on investment
Enter revenue and cost
Illustrative estimate based on the numbers you enter — not a prediction or guarantee of real marketing results.
UTM URL builder
Formula: URL + ?utm_source=…&utm_medium=…&utm_campaign=… (lower-case, spaces become _)
Content calendar planner
Saved in this browser only.
SEO audit checklist
0/13 checks complete (0%)
Campaign planning worksheet
AI prompt organizer
Saved in this browser only.