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Lesson 1 of 3 published · 9 min · Updated 25 Sept 2026

How search engines work

Crawling, indexing and ranking explained.

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Learning objectives

  • Explain crawling, indexing and ranking

Tutorial

Search engines discover pages by crawling links, store them in an index, and rank them by relevance and quality for each query.

Your job is to make pages easy to crawl, clearly about one topic, and genuinely helpful to the searcher.

Assignment

Search a topic you know well and note why the top three results deserve their positions.

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Quick quiz

1. Storing a discovered page so it can appear in results is called…